On the other, we realized that for a company like in4mo, attending a new trade show can be uncertain and a bit of a gamble:
– Will the event be relevant for our customers and prospects?
– Will there be enough traffic around our stand?
– Will the marketing be ready in time?
– Will our stand material arrive in one piece?
– Will our demos work?
After intense preparations, final adjustments to our tradeshow material and overcoming a few mishaps on our way to the event, Johan and I were ready for the first visitors just as Bygg Reis Deg opened its doors on Tuesday morning 10:00.
Throughout the event, the in4mo stand was super busy. Johan was a demo king with more than 70 Contractor Pro demonstrations, and we engaged with over 120 visitors.
We had deep conversations with visitors eager to find out what our solution could do for them.
We appreciated the feedback we received from our existing customers pointing out what they liked about our solution and where we could become even better.
Johan and I came back from the event a bit tired, full of ideas and new connections.
Overall, we had a great time and look forward to attending Bygg Reis Deg 2021!